From the category archives:

Facebook

FriendFeed’s Lifecycle: A Story of the Modern Startup

by Jorge Escobar on December 9, 2009

Today I noticed Compete.com had come out with November stats. My blog had a spectacular month (and if you read it, you know why), but my intentions were other: to see how FriendFeed fared in a key month after its Facebook announcement has died down.

The graph doesn’t look good for FriendFeed, which has lost an additional 20% of its audience.

The question we, as FriendFeed fanatics ask ourselves is why? Why is a product that is so unique been left for dead all of a sudden.

One camp would point to the Facebook announcement. Who wants to spend time and energy on a satellite service, knowing that the resources are aligned with the parent company. This is interesting because it would tell a lot about user’s behavior in this Real Time Web: they want a product that evolves, even though the product is perfectly fine.

It’s the same feeling I get with the netbooks, the crunchpads and the Apple iTablet’s: we’re always looking for better, faster, stronger.

But why?

If the product or site or service does what it advertises, why does it have to keep development on a frantic race to over-development?

But then you see Twitter. They haven’t changed that much since they started. Yes, there are a lot of applications that leverage it, so it has evolved to become more a platform than a service. Still they are not losing the audience that FriendFeed has.

Clive Thompson wrote a great article on this month’s Wired about how startups these days are following a safe cycle. They launch something quick, they aim to build an audience, they sell to one of the big boys and then die. Rinse and repeat.

The problem is that none of this startups are aiming to change the world. They are following the iPhone App paradigm. Small, sweet and sold under two bucks.

Did FriendFeed’s intention all along follow this recipe? Not in my opinion. The service was really ingenious and they developed the best in class search, bookmarklet, and other features that I haven’t seen developed since.

Maybe FriendFeed was too much of a destination. They did have an API but developers didn’t flock to do stuff with it. Marketers didn’t ask for datamining. It’s so strange.

At the end of the day, we still don’t know what is the certain future for our beloved application.

But we’ll be here until it dies or until something better comes along.

I’m betting we won’t see the latter.

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Curated or Real Time? Facebook’s Live Feed is More Like Confusion Feed

October 26, 2009
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Facebook announced on Friday that they were changing the design on their home, finally jumping to the real-time wagon. I was one of the people that were excited about the announcement, as I am big believer of the real-time web.

The problem for Facebook is that I believe most of its users never really wanted real-time.

The other problem is that the approach is really confusing, as they have basically introduced two homepages instead of one.

That’s why today we are beginning to roll out some changes to the home page that simplify your experience by offering two views of News Feed: a summary view of the most interesting activity that’s happened in the last day and a real-time view that shows you what is happening right now.

That sounds like a discussion between Zuckerberg and his top Engineers that didn’t come to one conclusion.

Why two views?

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Building Startups Following the Bruce Lee Philosophy

October 14, 2009
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I’ve been watching (little by little, as I’ve been very busy) a great documentary I DVR’d about Bruce Lee’s influence on other artists and in Western culture in general and I’ve found out that Lee was actually very much into philosophy.

In one of his few televised interviews (see video below) he mesmerizes us with this thought:

Be formless… shapeless, like water. If you put water into a cup, it becomes the cup. You put water into a bottle; it becomes the bottle. You put it into a teapot; it becomes the teapot. Water can flow, or it can crash. Be water, my friend…

I immediately thought how this could be applied to any entrepreneur thinking of building a new startup and how this is the best approach you could have. At the start (and hopefully throughout) you need to be a flexible enterprise with the ability to morph to your customer’s needs.

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Check the Expiration Date on Your Favorite Startup

September 22, 2009
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Rob Diana has a provocative post today titled “What Do We Expect From A Startup Exit?” where he puts forward the thought that users should not expect startups to become multibillion corporations, but that exits are something that should be part of their lifecycle.

In effect, users should adopt products like they buy milk: checking their expiration date.

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Distributed Social Networking Might Be Dead On Arrival

September 15, 2009
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Blogs and geeks are buzzing (now you understand the picture above) about the release of FriendFeed’s web server code, named “Tornado“.

Tornado is an open source version of the scalable, non-blocking web server and tools that power FriendFeed. The FriendFeed application is written using a web framework that looks a bit like web.py or Google’s webapp, but with additional tools and optimizations to take advantage of the underlying non-blocking infrastructure.

Two of FriendFeed’s team members have moved their blogs to this new server technology.

The fact that anyone can download this piece of software opens the possibility that anyone can create the next FriendFeed, or maybe, if one stretches its developer’s mind, make it serve a thousand servers, talking to each other, finally giving way to the ever evading concept of Distributed Social Networking.

Of course, it’s not that simple.

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I’m A Social Media Castaway

September 14, 2009
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This is my first post in a month and I wanted to look back at what’s happened in the social media environment in the last 30 days.

Basically, nothing.

The truth is I needed a break, because (I’m sure you’ve heard it before) keeping up with social media can have its toll on your productivity.

Sometimes I think the whole thing goes out of hand.

You need to be up to speed with hundreds of friends, keep with hundreds of feeds, update your blog several times a week, and then there’s work and family.

I felt guilty, lost and anxious. What are they talking about? Do they miss me?

But I needed to get things done. There was a huge relaunch happening. A new project being developed. A site that was closing.

Today I feel more balanced.

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How to Bring Some FriendFeed Love to Facebook

August 15, 2009
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As every other FriendFeeder out there, I wanted to start the slow and painful migration from FriendFeed to Facebook (ironically FriendFeed staffers are moving as well) and of course, it’s been a rocky ride so far. I don’t feel quite as home, and the lack of real time kills me at times, but I wanted to share with you how I’ve managed to make an initial comfortable nest on the new tree.

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After FriendFeed’s Sale, Trust In Social Sites Has Been Shattered

August 11, 2009
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It’s day two of the nightmare that started yesterday. I have been following comments, posts, news and feeds and one thing is certain.

People are mad.

Some users, like OurDoing’s creator, Bruce Lewis, haven’t been able to sleep. He wrote about his anger on a post on his blog, which caught the attention of some of the FriendFeed execs. You have to read the conversation as this is going on realtime, but it’s really amazing stuff that’s going on, it’s almost like looking at the disintegration of the Death Star in slow motion.

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With FriendFeed Out of the Way, Google Reader Has a Golden Opportunity

August 10, 2009
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This day has had a whirlwind of activity in many fronts. For the first time in the history of this blog I’m going to post twice in the same day.

But the news that Facebook acquired FriendFeed is really a shock for a lot of people.

You will be reading in the next couple of days a lot of information of what happened, why it happened, and what’s part of the deal.

I will summarize it in three short points and one possible once in a lifetime opportunity for Google Reader.

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If Your Content is Monetizable, You Might Have a Shot at the Free Model

July 14, 2009
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There’s no such thing as Free. There is always a catch.

Malcolm Gladwell wrote a very provocative piece on The New Yorker about Wired’s Editor In Chief Chris Anderson’s book about the Free model: “Free: The Future of a Radical Price“.

In the article, Gladwell critizices Anderson’s ideas, specifically applied to YouTube’s case:

When you let people upload and download as many videos as they want, lots of them will take you up on the offer. That’s the magic of Free psychology: an estimated seventy-five billion videos will be served up by YouTube this year. Although the magic of Free technology means that the cost of serving up each video is “close enough to free to round down,” “close enough to free” multiplied by seventy-five billion is still a very large number.

In another section, Gladwell talks specifically about his world: journalism. Anderson writes on his book: “If so, leveraging the Free—paying people to get other people to write for non-monetary rewards—may not be the enemy of professional journalists. Instead, it may be their salvation”, to which Gladwell responds:

It is not entirely clear what distinction is being marked between “paying people to get other people to write” and paying people to write. If you can afford to pay someone to get other people to write, why can’t you pay people to write?

Anderson quickly replied to Gladwell on Wired’s blog with a provoking post: “Dear Malcolm: Why so threatened?“:

So that’s the difference between “paying people to write” and “paying people to get other people to write”. Somewhere down the chain, the incentives go from monetary to nonmonetary (attention, reputation, expression, etc).

Let me stop there and try to bring you a better level where we can start this conversation.

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