From the category archives:

FriendFeed

FriendFeed’s Lifecycle: A Story of the Modern Startup

by Jorge Escobar on December 9, 2009

Today I noticed Compete.com had come out with November stats. My blog had a spectacular month (and if you read it, you know why), but my intentions were other: to see how FriendFeed fared in a key month after its Facebook announcement has died down.

The graph doesn’t look good for FriendFeed, which has lost an additional 20% of its audience.

The question we, as FriendFeed fanatics ask ourselves is why? Why is a product that is so unique been left for dead all of a sudden.

One camp would point to the Facebook announcement. Who wants to spend time and energy on a satellite service, knowing that the resources are aligned with the parent company. This is interesting because it would tell a lot about user’s behavior in this Real Time Web: they want a product that evolves, even though the product is perfectly fine.

It’s the same feeling I get with the netbooks, the crunchpads and the Apple iTablet’s: we’re always looking for better, faster, stronger.

But why?

If the product or site or service does what it advertises, why does it have to keep development on a frantic race to over-development?

But then you see Twitter. They haven’t changed that much since they started. Yes, there are a lot of applications that leverage it, so it has evolved to become more a platform than a service. Still they are not losing the audience that FriendFeed has.

Clive Thompson wrote a great article on this month’s Wired about how startups these days are following a safe cycle. They launch something quick, they aim to build an audience, they sell to one of the big boys and then die. Rinse and repeat.

The problem is that none of this startups are aiming to change the world. They are following the iPhone App paradigm. Small, sweet and sold under two bucks.

Did FriendFeed’s intention all along follow this recipe? Not in my opinion. The service was really ingenious and they developed the best in class search, bookmarklet, and other features that I haven’t seen developed since.

Maybe FriendFeed was too much of a destination. They did have an API but developers didn’t flock to do stuff with it. Marketers didn’t ask for datamining. It’s so strange.

At the end of the day, we still don’t know what is the certain future for our beloved application.

But we’ll be here until it dies or until something better comes along.

I’m betting we won’t see the latter.

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Check the Expiration Date on Your Favorite Startup

September 22, 2009
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Rob Diana has a provocative post today titled “What Do We Expect From A Startup Exit?” where he puts forward the thought that users should not expect startups to become multibillion corporations, but that exits are something that should be part of their lifecycle.

In effect, users should adopt products like they buy milk: checking their expiration date.

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Distributed Social Networking Might Be Dead On Arrival

September 15, 2009
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Blogs and geeks are buzzing (now you understand the picture above) about the release of FriendFeed’s web server code, named “Tornado“.

Tornado is an open source version of the scalable, non-blocking web server and tools that power FriendFeed. The FriendFeed application is written using a web framework that looks a bit like web.py or Google’s webapp, but with additional tools and optimizations to take advantage of the underlying non-blocking infrastructure.

Two of FriendFeed’s team members have moved their blogs to this new server technology.

The fact that anyone can download this piece of software opens the possibility that anyone can create the next FriendFeed, or maybe, if one stretches its developer’s mind, make it serve a thousand servers, talking to each other, finally giving way to the ever evading concept of Distributed Social Networking.

Of course, it’s not that simple.

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I’m A Social Media Castaway

September 14, 2009
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This is my first post in a month and I wanted to look back at what’s happened in the social media environment in the last 30 days.

Basically, nothing.

The truth is I needed a break, because (I’m sure you’ve heard it before) keeping up with social media can have its toll on your productivity.

Sometimes I think the whole thing goes out of hand.

You need to be up to speed with hundreds of friends, keep with hundreds of feeds, update your blog several times a week, and then there’s work and family.

I felt guilty, lost and anxious. What are they talking about? Do they miss me?

But I needed to get things done. There was a huge relaunch happening. A new project being developed. A site that was closing.

Today I feel more balanced.

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How to Bring Some FriendFeed Love to Facebook

August 15, 2009
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As every other FriendFeeder out there, I wanted to start the slow and painful migration from FriendFeed to Facebook (ironically FriendFeed staffers are moving as well) and of course, it’s been a rocky ride so far. I don’t feel quite as home, and the lack of real time kills me at times, but I wanted to share with you how I’ve managed to make an initial comfortable nest on the new tree.

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After FriendFeed’s Sale, Trust In Social Sites Has Been Shattered

August 11, 2009
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It’s day two of the nightmare that started yesterday. I have been following comments, posts, news and feeds and one thing is certain.

People are mad.

Some users, like OurDoing’s creator, Bruce Lewis, haven’t been able to sleep. He wrote about his anger on a post on his blog, which caught the attention of some of the FriendFeed execs. You have to read the conversation as this is going on realtime, but it’s really amazing stuff that’s going on, it’s almost like looking at the disintegration of the Death Star in slow motion.

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With FriendFeed Out of the Way, Google Reader Has a Golden Opportunity

August 10, 2009
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This day has had a whirlwind of activity in many fronts. For the first time in the history of this blog I’m going to post twice in the same day.

But the news that Facebook acquired FriendFeed is really a shock for a lot of people.

You will be reading in the next couple of days a lot of information of what happened, why it happened, and what’s part of the deal.

I will summarize it in three short points and one possible once in a lifetime opportunity for Google Reader.

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PubSubHubbub + Wordpress + Feedburner + FriendFeed = Realtime Awesomeness

July 27, 2009
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PubSubHubbub is a fancy name for a rather new protocol being promoted by various services like FriendFeed, which allows you to receive updates of RSS feeds without polling.

Basically it will allow blogs and readers to communicate real time, in a push-like method, like instant messaging, and not via pulls like the way it happens now (which can take minutes or even hours).

The cool thing about PubSubHubbub is that it works on top of existing protocols (in this case Atom) so readers and source don’t have to change much. The only thing you need is to notify a server that you published and the clients have to be subscribed to that server. Dave Winer has a good, deeper, explanation of how it works.

In this tutorial I will show you how to implement PubSubHubbub in a self-hosted installation of Wordpress, using Feedburner for feed distribution and FriendFeed as the receiving client. With this system in place, your blog posts will appear in your FriendFeed in a matter of seconds.

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Stop Crying About Followers Already

July 9, 2009
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Let’s face it: social media is about our own personal or corporate egos.

A couple of days ago @nickleung asked me:

Since you’re an online expert, do you have any advice on how I can build a community for FeedbackJar.com?

I immediately answered: Interactive Feedback. That means listening and talking in a two-way channel.

I had recently come across this article by Dan Martell where he talks about how feedback is “the secret weapon for startups”. The truth is it’s not only for startups and it’s not a secret.

He gives five recommendations to enable a feedback loop. The last one is the most important: “Listening Online”.

But it’s not just listening. It’s participating.

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Push Technology is the Core of the Real Time Web

July 7, 2009
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Push technology is a term that is used often but rarely explained. Although we take it for granted, push technology hasn’t been around for long, and it had a false start at the very inception of the world wide web.

A client is usually your computer or your cellphone. A server is a service you use, like E-mail or Twitter. The event is usually a new piece of content, like a new Tweet or a new E-mail.

What’s the opposite of Push technology? Yes, you guessed it, it’s called “Pull Technology” and its been the most common way of transferring content on the web. In a ‘Pull’ scenario, the computer or cellphone asks the server every so often if there’s any new content, and the server then tells the computer or cellphone if it does or if it doesn’t.

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